Deluxe Rooms

Five-star hotel rooms on Sloane Street, Chelsea

In Beaverbrook Town House

Theatrically Stylish

Generously appointed and theatrical in design, our Deluxe Rooms feature sumptuous beds, opulent draped curtains and sparkling tiled bathrooms, embodying a contemporary debonair luxury that proffers more than a nod of enthusiastic recognition to their namesake playhouse past.


Take a look

  • Super king size bed
  • Flat screen TV
  • 35-41 sqm (377-441 sqft)
  • Sipsmith Sloe Gin
  • Complimentary minibar
  • Underfloor heating in bathroom
  • Bamford toiletries
  • Bathroom and slippers
  • Air conditioning
  • Nespresso coffee machine

Book your stay


Drury Lane

The Theatre Royal Drury Lane – known simply as Drury Lane – has a unique status as the world’s oldest theatre still in operation and has played host to the greatest names in British theatre since it first raised its curtain way back in 1663. Its influence on the national consciousness was so great that it was once described as England’s fourth estate – ‘Crown, Lords, Commons and Drury Lane Playhouse’.


The Criterion

The unassuming entrance of the Criterion Theatre is easily overlooked amongst the cacophony of flashing neon billboards, busy traffic and the incessant crowds of bustling Piccadilly Circus, the centre of London’s glittering theatreland. To pass it by, however, would be to miss out on one of London’s most enchanting theatres. Artful use of mirrors and stunning murals of clouds and cherubs turn this underground labyrinth into an airy paradise.


The Palladium

The much-loved London Palladium – built on the site of a 19th-century circus and skating rink – opened on Boxing Day 1910 and became famous, partly through television, as the “Ace Variety Theatre of the World.” It is a venue to which all performers aspire and has hosted more annual Royal Variety Performances than any other theatre.